'We don't do God,' Alastair Campbell famously interjected when Tony Blair, as prime minister, was once asked about his faith. British sport has never really done God, either.
Historically, many British players and coaches have lacked the confidence of, say, their Brazilian peers to openly wear their faith on their T-shirts or even talk about Jesus Christ.
Yet, the landscape appears to be changing. This summer's coverage of the Euros and the Paris Olympics revealed many athletes and coaches articulating the importance of Christian faith in their personal and professional lives.
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