(Warning: flagrant self-promotion to follow.) My book No Other Gospel (Crossway, 2011) has just been published and I have duly been doing the rounds of radio interviews on Christian radio in the US.
They have certainly been fascinating. Whereas in the UK there is Premier Radio listened to by a loyal audience, no doubt, in the US there is a very large population of Christians who listen to Christian talk radio, with news and music, and regular preaching programming. Some of it perhaps classifies as ‘naff’ or ‘cheesy’, but much of it is genuinely edifying and helpful.
There is also the very fast-paced twitter and blogging world. Recently a controversial new book, with a pre-release video, was posted by a well known American blogger and over the weekend received something like a quarter of a million hits. That kind of attention, and internet traffic, was enough to get CNN interested. We are talking — still, despite some hand wringing among Christian leaders here about decline — a serious market in the Bible belt.
